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Cambridge IGCSE Business Studies 4th edition by Karen Borrington, , available at Book Depository with free delivery. Provide a true international perspective with relevant, up-to-date case studies and a free Student’s CD in this new edition of the market leading only title. Buy IGCSE Business Studies by Karen Borrington – Paperback at best price in Dubai – UAE. Shop Education, Learning & Self Help Books | Online.

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Description Endorsed by Cambridge International Examinations for the latest syllabus, this new edition of the the market-leading text provides a true international perspective. Sponsored products for you. There are no discussion topics on this book yet. Chi ama i libri sceglie Kobo e inMondadori.


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IGCSE Business Studies by Karen Borrington – Paperback | Souq – UAE

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We use cookies to give you the best possible experience. Shen Wu rated it it was amazing Sep 18, Marzy Nighthunter rated it it was ok Mar 18, Table of contents Introduction Section 1 Understanding business activity 1 Business activity 2 Classification of businesses 3 Enterprise, business growth and size 4 Types of business organisation 5 Business objectives and stakeholder objectives Case study Paper 2 style Section 2 People in business 6 Motivating workers 7 Organisation and management 8 Recruitment, selection and training of employees 9 Internal and external communication Case study Paper 2 style Section 3 Marketing 10 Marketing, competition and the customer 11 Market research 12 The marketing mix: Check out the top books of the year on our page Best Books of We will send you an SMS containing a verification code.


December 26, Imprint: It contains up-to-date case studies drawn from international businesses and all examples are carefully selected from relevant business situations to illustrate concepts and theories. Djemima rated it it was ok Jun 28, Visit our Beautiful Books page and find lovely books for kids, photography lovers and more.

It includes a Student’s CD-ROM with every book, offering additional questions and support throughout the course and ahead of exams.