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According to John Warrillow, the number one mistake entrepreneurs make is to build a business that relies too heavily on them. Thus, when the time comes to. This is a book summary of Built to Sell by John Warrillow. Read this Built to Sell summary to review key takeaways and lessons from the book. Built To Sell by John Warrillow, , available at Book Depository with free delivery worldwide.

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Thanks for telling us about the problem. Hire a sales team – Remove yourself from selling the product – Hire 2 sales employees.

Built to Sell: Creating a Business That Can Thrive Without You

Writing what could be dry material in a fictional style kept me engaged while actually picking up great tips and lessons. Then you can sell. Bt the powerful question that informs this book. Often competitive types, sales reps will try to outdo each other.

Built To Sell

I loved the book so much that when I was done with the audio version, I ordered the paper back version so that I could highlight the parts the spoke most strongly to me. To ask other readers questions about Built to Sellplease sign up. Thus, when the time comes to sell, buyers aren’t confident that the company-even if it’s profitable-can stand on its own. Relying too heavily on one client is risky and will turn off potential buyers.


Divided into an easily readable story, experiences and 17 tips it’s an easy and meaningful read. That said, there is some very intelligent thinking about how to build a business where the founder is not necessary, which is solid advice regardless of a desire to sell.

They have, in effect, made themselves a bottleneck. In opportune time considering best designer is leaving, SEO client is unhappy, needs new copywriter Ted: Unfortunately, according to John Warrillow, most owners find that stepping out of the picture is extremely difficult because their business relies too heavily on their personal involvement.

aell It definetely inspired me to start some kind of prepaid products, which are easily scalable. Or do you want to create something that others will want to buy? Stop selling everything else 5. Jr designer wants a 5K raise Refresh and try again. If you want a great, more complex follow-up, definetely try “Scaling up”. Warrillow shows exactly what it takes to create a solid business that can thrive long into the future.

See all books by John Warrillow.

Built to Sell – Creating a Business That Can Thrive Without You

There is so much good advice in this book, waerillow a true, simple roadmap to build your business so that someday you can sell it. The Best Books of Alex, you have a service business highly dependent on people that personally require you, and you have many competitors who do the same thing.

Pitched the process with confidence. Must-read for every service-business owner 1. I wasn’t sure if the story approach would work for me initially but it did a wonderful job.


Personally, I found this book to be a great read, with his insight helping solidify a lot of thoughts I’m tossing up around the future of my business. Otherwise you create a risk to your revenue streams if that client were to disappear, leaving you with a significant loss warrillwo income.

If you focus on doing one thing well and hire specialists in that area, the quality of your work will improve and you will stand out from your competitors. Want to Read Currently Reading Read.

Take some time to figure out how many pipeline prospects will likely lead to sales.

Build a management team and offer them a long-term incentive plan that rewards their personal performance and loyalty. Avoid an adviser who offers to broker a discussion with a single client.

Avoid the cash suck. Good ideas, good story to hang them together.

Here is what I got out of this book: The best businesses are sellable, and smart business people believe that you should build a company to be sold even if you have no intention of cashing out or stepping back anytime soon.